Book Review: The Pollyanna Principles – Reinventing “Nonprofit Organizations” to Create the Future of Our World

Organizations,  especially not-for-profits,  face many daunting challenges today. With valiant missions and goals to impact a social issue or cause, they aspire to make a difference in the world. Yet competition to win funding, donors, and sometimes even clients/program users, pulls attention away from the true organizational focus and onto more mundane activities such as fundraising and budget scrutiny. These are the hard realities of life in the NFP world. According to Hildy Gottlieb,
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Book Review – Mission, Inc

Mission,  Inc. the practitioner’s guide to social enterprise By Kevin Lynch and Julius Walls,  Jr. http://www.amazon.com/Mission-Inc-Practitioners-Enterprise-Venture/dp/   Businesses are becoming increasingly aware that working to improve the social good is no longer an option. Customers,  clients and communities want to support organizations that are sustainable,  environmentally aware,  and contributing to the betterment of people: organizations that are connected to their corporate soul. Yet working for the common good in an effort to make the world
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Book Review: Contagious by Jonas Berger

Six Principles to Make Your Idea Go Viral Do you have an amazing business proposition,  social innovation or great idea that just doesn’t seem to get off the ground? Have you ever wondered why some products,  ideas and behaviors catch on and others don’t? According to Jonah Berger it’s all about social transmission,  spreading your idea by word of mouth. Berger outlines six STEPPS or principles that
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Book Review: Brains on Fire

Brains On Fire 10 Steps to Creating an Amazing Movement: Brains on Fire authors Robbin Phillips,  Greg Cordell,  Geno Church & Spike Jones do it right!  www.brainsonfirebook.com “We don’t know what we don’t know.” What is the most effective way to promote your organization,  issue,  service,  or cause? By igniting a powerful,  sustainable,  word of mouth movement. Brains on Fire is a “must read” that provides the recipe
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Book Review: Rework

I recently had the opportunity to read and review Jason Fried and David Heinemeier Hansson’s Rework for the CSAE Trillium Chapter Forum Magazine. Rework  is a collection of short,  punchy essays on business lessons that the authors learned while building their company,  37signals,  a maker of web-based applications for small groups,  including the well-known project management software,  Backpack. I liked Rework for two reasons: It takes less than two hours to read,  and it’s packed with
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